Anna Dopico never imaged herself as a writer but felt compelled to write the story of Phil White and Gerard Vroomen, co-founders of Cervélo Cycles. Married to Phil, she had an insider’s view of their story from when Phil and Gerard met to when they sold their company. Anna was not only Phil’s wife but a business person, as well, with financing experience that proved useful after Phil and Gerard started their company. She provided a home for Cervélo in the early years, became a business advisor to the company, and in the later years, went to work for the company. She spent three years writing the Cervélo story and released the book in May 2018.
To learn more about Anna Dopico and her book visit her website at www.tomakeridersfaster.com.
Topics of conversation:
- On becoming a writer and the writing process
- A company built on determination and excellence
- Marketing
- CAN Fund www.canadianathletesnow.ca
- Hobbies and Interests
- Endeavour Volunteer Consulting www.endeavourvolunteer.ca
- Advice to aspiring authors
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